Movviendo Tourism Group participated in ITB Berlin 2026, the world’s leading B2B travel trade show. Held annually in Berlin, this event stands out for its strictly professional focus. Furthermore, it gathers global destinations, tour operators and travel tech companies to forge strategic business partnerships.
During this week dedicated to the global travel market, our participation focused on expanding the international network. As a result, we identified emerging collaboration opportunities across diverse foreign markets. Throughout the trade fair, we also identified global tourism trends shaping the future of the industry. Moreover, exploring these developments alongside other industry leaders allowed us to align our growth strategy with the latest market demands.
Representing the group, Laura Olmos shared our vision in this highly competitive landscape. Her leadership was instrumental in highlighting Movviendo’s ability to adapt through strategic innovation and local expertise. In addition, our presence was backed by institutional support from Turismo y Deporte de Andalucía, boosting the visibility of the Andalusian business ecosystem on the international stage.
Overall, ITB Berlin 2026 served as a catalyst for innovation. We consolidated long-term relationships and laid the groundwork for upcoming global projects. Furthermore, Movviendo returns with a reinforced vision and ambitious growth perspectives. We keep moving forward, transforming international connections into concrete initiatives for innovative and sustainable tourism.







